Protecting Innovation

In 1914 this sort of folding camera was the height of newly patented technology. However protecting new technology has always been about more than just filing a patent. It involves an assessment of an invention’s new and inventive elements, what is already in the marketplace, how the product will be brought to market, the optimal method of commercialisation and a carefully thought out and implemented pathway to that end. It may be that patent protection is not the be-all and end-all and that a combination of secrecy and brand and/or design protection and making the most of “first mover advantage” is a better approach.

We offer independent guidance and work as necessary in tandem with patent attorneys where patent searching or patent filing is required. We can assist with confidentiality, licensing, or joint venture technology agreements and advise on negotiations with equal partners or established multi-nationals.